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GM Tops Customer Loyalty List for 2004
General Motors had the most return customers of all U.S. automakers in the 2004 model year, according to an annual survey of customer loyalty. It was the fifth consecutive time GM has topped the loyalty list. The car winner in the small car category was the Saturn ION with a 30.6% with loyalty percentage.
Small Cars Fare Poorly in Crash Tests
The institute's test simulates a severe crash. A barrier designed to resemble the front of a pickup or sport utility vehicle hits the side of the vehicle at 31 mph.