Bob Lutz
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Lutz Takes Over GM's North American Operations
GM today promoted Bob Lutz, the automaker's top product development chief, to chairman of its key North American operations. Lutz, 69, who joined GM in September as vice-chairman of product development, assumes a key post previously held by Ronald Zarrella, who has resigned to become chairman and CEO of the eye care products maker Bausch & Lomb.
Lutz Wakes Up Staid GM Culture
The low-profile organization man is out at General Motors. The intuitive, risk-taking individualist is in. Slightly more than two months into Robert Lutz's tenure, GM's numbers-crunching, market-researching, committee-consensus way of doing things has been shaken.
Lutz's Charge Is To Keep GM Safe For Car Guys
Robert Lutz thinks he has figured out how to end General Motors' string of lackluster cars: He wants a "car crazies council" to generate hot designs. Lutz quickly admits that the term is just a working name, but he's serious about the concept.
Making "Lutz Cars" Sexy Again
While strolling around the new cars at the Detroit auto show, which started this week, the ever-swaggering Lutz defended his three-year tenure as GM's car czar and said the best "Lutz cars" are yet to come.
Q&A: GM's Bob Lutz
Old soldiers don’t die, and sometimes they don’t fade away, either. Not Robert A. Lutz, anyway. When the former Marine pilot decided to call it quits at Chrysler Corp. three years ago, there were many who were certain he’d resurface rather than retire. And they were right.
Quality Products Drive Comeback, GM Exec Says
One of the biggest challenges General Motors faces is convincing people that it makes vehicles that are worth buying, one of the auto giant's top executives says. Bob Lutz, GM's vice chairman, said the company has made substantial progress in that area, and that has been the linchpin of its turnaround strategy. "We've solved one problem: the one in which the media says that GM makes cars and trucks that people don't want to buy," he said. Vehicles such as the Buick Enclave, Saturn Aura and Ponti...
Saturn Has 'Positive Momentum'
"What we've got to do is keep the brands we've got and go where the positive momentum is," said Lutz.