Skip to Content



Bob Lutz

Links

> >|

Changes Lutz Implemented at GM Will Endure, Chief Designer Vows

Review It Rate It

Byron Pope from WardsAuto.com: When Bob Lutz, General Motors Corp. vice chairman-global product development retires at year's end, the auto maker will not revert to the ways of the past, its top designer vows. "I've been with GM long enough and have lived through many different experiences in the company – enough to know the changes Bob Lutz has made are changes that will stick," Ed Welburn Jr., vice president-global design told Ward's. Lutz in April will assume the newly created role of vice ...

GM Exec Predicts Market Share Gain

Review It Rate It

General Motors' top brass have backed away from setting market share goals for the past 2 years, but Bob Lutz, the automaker's new product czar, isn't shy about it.

GM FastLane Blog

Review It Rate It

The FastLane blog is where you can come to read the latest, greatest musings of GM leaders on topics relevant to the company, the industry and the global economy, and -- most of all -- to our customers and other car enthusiasts.

GM Hires Ex-Auto Chief Lutz

Review It Rate It

Charismatic former Chrysler vice-chairman to take charge of car, truck development.

GM Hires Former Chrysler Exec Lutz

Review It Rate It

General Motors, long known for a numb sense of vehicle design, has turned to former Chrysler president and renowned "car guy" Robert Lutz to be its product czar.

GM is Back on the Right Road, Claims Lutz

Review It Rate It

General Motors' new model programmes "are finally coming right" after a period throughout the 1990s when "product development was not efficiently organised and the design selection process became badly flawed," said Bob Lutz, GM's vice-chairman in charge of new product development. "My contribution has been to empower the right people with the right marching orders and to motivate young designers."

GM Not Trying to Turn Saturn Into Audi

Review It Rate It

GM is moving to inject some life into its anemic Saturn Corp. operation with a spate of new products over the next few years. But its game plan, highlighted here by the rollout of the Saturn Sky roadster and Aura sedan concept, has met with criticism by some analysts who think the auto maker may be trying to move the brand up market too far and too fast.

Lutz and Cowger Discuss GM’s Product-Based Comeback Plan

Review It Rate It

What Saturn has needed, since its inception in the 1991 model year, is more models. After landmark success with its new division, GM starved Saturn and spent a small fortune attempting to change Oldsmobile’s image from that of 'your father' to that of a younger buyer.

Lutz Bombshell: Headed to GM

Review It Rate It

A decade ago, Robert A. Lutz led the team that turned around ailing Chrysler and he's about to try it again, this time as the new 'product czar' for General Motors.

Lutz Groaned, and GM Changed

Review It Rate It

Saturn also benefited from a new method of research. When Saturn tested its mid-sized sedan concept in customer clinics, GM presented multiple versions. An initial version did not test well, but a subsequent design received the highest scores ever recorded in a GM test session.

Lutz Says GM Will Learn from Saturn Mistakes

Review It Rate It

Bob Lutz, General Motors Vice Chairman of Product Development, spoke with Automotive News at a press event last week about the current and future state of Saturn.

Lutz Sees GM Revolution Coming Soon

Review It Rate It

Gotta-have vehicles on the horizon, says criticized GM vice chair. Among his projects: Renovate Saturn.

Lutz Shines in Auto Spotlight

Review It Rate It

Wary of guru status, GM strives to keep revival leader on-task.

Lutz Takes GM By Storm

Review It Rate It

Robert Lutz took one look at the next-generation Cadillac Seville and raised the question heard often in recent weeks in the design studios of GM. "Why?"
> >|