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AutoBlog: What should Happen to Saturn, Vauxhall and Opel During GM Reorganization? (Visit this link)
Frank Filipponio from AutoBlog: Amidst all the recent bailout talk, one question being asked is what role GM's Opel division will serve in a new-and-hopefully-improved General Motors. More succinctly, will Vauxhall and Saturn soldier on unchanged or will they simply fade into automotive landscape? Automotive News seems to think the question of Opel and how it relates to Vauxhall and Saturn is so important that it's worth devoting three separate editorials to the issue, with varying levels of clarity. Richard Truett maintains that shuttering Saturn would be a "monumental mistake that would alienate many of the most loyal buyers GM has," but thinks that "Saturn fans would be cool with a transition to Opel." We think that the cars might be well-received by Saturn buyers, but that the prices need to be more budget-minded and that the overall focus of the brand needs a thorough work-over.
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