Random Article from the SaturnFans.com Archives
You can see it. You can feel it. It's evident in Cadillac's renaissance. And it's obvious in Chevrolet's current multi-product roll-out, one of the most ambitious launches in its history. Now, its about Saturn.
Unprecedented discounts on the last remaining Saturns present an enticing case to anyone in the market for a new car, especially if you're a Saturn owner. Al Clapsaddle, senior sales consultant at Saturn/West in Ohio, sent me an intriguing e-mail the other day detailing the laundry list of incentives available until November 30 — some of which are over and above those that were advertised nationally at the beginning of the month.
Here is a step-by-step how-to guide that I put together after changing the oil in my 2009 Saturn Outlook with GM's 3.6L Direct Injection (DI) V6. The procedure should also work for anyone with who owns a GMC Acadia, Buick Enclave, and Chevrolet Traverse. This process worked for me, but I cannot accept any responsibility for the procedure or provide any guarantees.
With General Motors' unfortunate decision to shutdown Saturn, the need for venues that enable owners and fans to communicate is greater than ever. In an effort to foster that communication across as many mediums as possible, SaturnFans.com can be followed via Twitter, RSS, ImSaturn, and now there's a fan page on Facebook. It's another place for Saturn owners — past and present — to socialize, share experiences, and offer support to each other in the wake of Saturn's untimely closing.
General Motors is recalling certain model year 2006 Saturn Ion vehicles originally sold in or currently registered in the states of Arizon and Nevada. Model year 2007 Ions originally sold or currently registered in the states of Arizona, California, Florida, Nevada, and Texas are also impacted by the campaign.
Automotive News reports that General Motors is preparing what will likely be one last Saturn advertising campaign in an effort to sell the brand's last remaining 9,400 2008 and 2009 models. Susan Docherty, GM's newly appointed vice president of U.S. sales, told the trade publication that "starting next week, we'll have a print campaign which features that product. In the next 90 days, we'll have cleaned up that inventory. I'm not worried about it at all."
Below a partial transcript detailing comments made by Roger Penske pertaining to his failed acquisition of the Saturn brand during the Penske Automotive Group's (PAG) third quarter 2009 earnings call held this past Friday, October 30th.
Sharon Terlep from the Dow Jones Newswires: Auto magnate Roger Penske believed he was taking over General Motors' Saturn brand until the very last moments, when France's Renault shocked both Penske and GM by backing out of an agreement to provide vehicles. Penske addressed the failed deal Friday as he announced Penske Automotive Group's quarterly financial results.
Jamie Lareau from Automotive News: Jill Lajdziak, who joined Saturn before its first car was sold and led the division through its demise last month, will retire from General Motors at the end of the year. Lajdziak, 52, will take vacation time until then, said spokesman John McDonald. In the interim, GM's Steve Hill, will coordinate the wind-down of the Saturn brand.
GM Hopes to Retain Saturn Customers, but 69% of SaturnFans.com Members Surveyed Say they Won’t Purchase a GM Vehicle
Eric Mayne from WardsAuto.com: GM is entering the free-agent market. The auto maker will reach out next week to some 1.6 million customers affected by the wind-down of its storied Pontiac brand. Susan Docherty, vice president-U.S. sales, calls these consumers "free agents" and says GM will attempt to steer them to Buick-GMC or Chevrolet dealerships by offering free oil changes. GM also will distribute information about Buick, GMC and Chevrolet product portfolios as it tries to keep these customers "in the family," Docherty says, adding a similar campaign is being planned to woo Saturn-brand customers.