Disappearance of Saturn Brand Disappoints Car Fan

Ashley Yarchin KSDK Channel 5: Kevin Keller, 36, is on his third Saturn in more than a decade. In fact, he still has his first Saturn, although he doesn't drive it anymore. Keller said he fell in love with the brand in 1996 and even joined a sort of fan club called the Saturn Performance Club. While there used to be 40 people from around the country who'd show up to the annual get-togethers, attendance has since dwindled, and Keller, as well as Washington University business professor, blames a deceleration in ads over the last decade, which cost GM it's Saturn lovers, as well as American auto enthusiasts.

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GM Employee Pricing Returns with a Twist

GM Employee Pricing Logo

If you missed your chance to buy a new Saturn before the "GM Employee Pricing" promotion that ended last month, the Detroit News reports that you have another week or so to take advantage of special vehicle pricing. This time, though, there's a catch. Customers will only be offered the discount who are in possession of a coupon authorization code provided by a GM employee.