Contrary to popular belief, I don't live here... although I wish I did.
This was the first Saturn demonstration prototype vehicle. It was completed for evaluation and shown to the media on September 15, 1984. General Motors Chairman and CEO at the time, Roger Smith, and GM's then-President and Chief Operating Officer, F. James McDonald, are pictured with the 1985 Saturn four-door sedan concept.
In Saturn's early days, the company's brochures were always a little bit different from your "typical" vehicle brochures. In addition to showcasing that model year's new features, Saturn used the pages of its brochures to tell a story about what made its cars different. You'll notice how none of the brochures below even show a car on their covers.
A few days ago we took at look back at some of the first Saturn brochure covers. Today we have a sneak peak at what would have been the cover and front spread of the 2010 Saturn brochure. Saturn was reportedly gearing up for a big marketing push in 2010 once the Penske acquisition was completed.
Random Article from the SaturnFans.com Archives
Chevrolet and Cadillac have been getting a lot of press lately as GM's mass-market brands for mainstream and luxury vehicles, respectively. That's left folks with a lot of questions about the other brands situated in the middle of GM's portfolio. You might have even been asking yourself: is there a plan being executed here, or is a GM making things up as it goes along?