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Old 08-07-2006, 10:05 AM   #1
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Default 2006 Total Quality Winners - GM leads the most vehicle segments

2006 Total Quality Winners From Strategic Vision
by the Editors of MSN Autos

General Motors topped five of the 20 segments in Strategic Vision's 2006 Total Quality survey, including the Chevrolet HHR in the Small Multi-Function Vehicle segment.

GM leads the most vehicle segments in Strategic Vision's Total Quality Index, measuring the ownership experience.

General Motors topped all other automakers in the number of vehicles receiving the highest score in their category, according to the 2006 Total Quality Index (TQI) Awards from automotive consulting firm Strategic Vision.
The Total Quality Index was calculated based on responses from more than 29,000 buyers who bought 2006 models in October and November of 2005. Each year buyers are asked to rate all aspects of the ownership experience, from buying and owning to driving.

Strategic Vision has been calculating the TQI since 1995. "We're seeing many new or redesigned vehicles at the top of their segments," said Strategic Vision CEO Darrel Edwards. "These vehicles typically deliver more tangible and intangible emotional elements which are relevant to buyers."

Although no single automaker dominated the awards this year, five of the 20 segments were led by vehicles from General Motors. Toyota topped four segments, while BMW and Honda each fielded three top-scoring vehicles. Domestic models and Japanese models scored highest in eight segments each, with European brands taking the last four.

"Overall the results show good news and bad news for the domestics, "said Daniel Gorrell, Strategic Vision vice president. "On the one hand, their efforts to beef up their car offerings are paying off, especially with bread-and-butter products like the Ford Fusion and Dodge Charger. On the other hand, the Japanese continue making inroads into the truck categories that the domestics used to own, winning six of the ten slots, vs. three for the domestics."

BMW was listed as the top scoring brand, a feat the German company has managed seven of the last eight years. Volkswagen of America earned the top spot as best full-line corporation.

A number of vehicles were repeat winners in 2006, including the Chevrolet Corvette, MINI Cooper, Honda Odyssey, Nissan Armada and Toyota Tacoma.

Here are the 2006 Total Quality Index winners:

Small Car
Honda Civic

Small Multi-Function Vehicle
Chevrolet HHR

Medium Car
Ford Fusion

Large Car
Dodge Charger

Small Specialty Under $25,000
MINI Cooper

Small Specialty Over $25,000
Chevrolet Corvette

Near-Luxury Car
Lexus IS

Luxury Car
BMW 7-Series

Convertible Under $30,000
MINI Cooper Convertible

Convertible Over $30,000
Chevrolet Corvette

Minivan
Honda Odyssey

Small SUV
Saturn Vue

Medium SUV
Toyota 4Runner

Medium Crossover
Dodge Magnum

Large SUV
Nissan Armada

Near-Luxury SUV
Lexus RX 350/Lexus RX 400h

Luxury SUV
Land Rover Range Rover Sport

Compact Pickup
Toyota Tacoma

Large Pickup
Honda Ridgeline

Heavy-Duty Pickup
Chevrolet Silverado 2500/3500

Source: Strategic Vision

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Old 08-07-2006, 06:19 PM   #2
Big Nickel
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Default Re: 2006 Total Quality Winners - GM leads the most vehicle segments

Uzzy - Thanks for the good news post. Always good to hear about the rankings and reviews that back-up what we already know!

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