GM Readies New Ads, Deep Discounts to Clear Remaining Saturn Inventory

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[drupal=3433]GM Readies New Ads, Deep Discounts to Clear Remaining Saturn Inventory[/drupal]

Automotive News reports that General Motors is preparing what will likely be one last Saturn advertising campaign in an effort to sell the brand's last remaining 9,400 2008 and 2009 models. Susan Docherty, GM's newly appointed vice president of U.S. sales, told the trade publication that "starting next week, we'll have a print campaign which features that product. In the next 90 days, we'll have cleaned up that inventory. I'm not worried about it at all."