View Single Post
Old 09-09-2006, 10:45 PM   #5
comcardi
Member
comcardi is on a distinguished road
 
comcardi's Avatar
 
Join Date: Feb 2004
Location: Slower Lower Delaware
Posts: 288
 

2007 AURA XE
1997 SL2
Default Re: Finally! Some wheel time with the Aura!

Quote:
Originally Posted by AgmLauncher
GM also needs more aggressive marketing tbh. I haven't seen a SINGLE television ad for the Aura up here in New Hampshire. Granted GM has to budget its advertising dollars nation-wide, but there's no excuse for not bringing the car to more people's attention.
From what I've read, the Aura technically isn't available until the Fall which is still about 2 weeks away. Saturn is suppose to do a marketing blitz to promote the Aura once the fall hits. My guess is there is limited or no advertising at the moment because Saturn wants to fill retailer lots with a decent amount of Auras before the customers start pouring in responding to advertising. I don't think it would be a good PR move to advertise a vehicle that you can only find 2 or three on the lot like they currently are.

...
Saturn, the GM offspring that has finally been included in the will!

REWARD EXCELLENCE!

Add to comcardi's Reputation
Rate the quality of this post and help comcardi reputation points. Click the reputation button near the bottom left corner of this message box. Thank you!
comcardi is offline   Reply With Quote