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Old 08-13-2009, 06:30 AM   #2
rossao1
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Join Date: Jun 2002
Location: Central Ohio
Posts: 965
 

2006 ION-3 Sedan
Default Re: Did Saturn Move Up Market too Fast?

Yes, right into Oldsmobile's old slot.

IMHO. Product differentiation was the true key. When Chevy & Pontiac sells the same van, mid size car, small suv, large suv, and sports car, then who needs a Saturn? The answer is.....

...
A Saturn owner since 10/91.
'92 SC, '91 SL2, 95 SW1, '06 ION3
other car- '02 Expedition 5.4L

REWARD EXCELLENCE!

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