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-   -   New Saturn Advertising Campaign to Highlight Aura, Outlook, and Vue Models (http://www.saturnfans.com/forums/showthread.php?t=116961)

Charlie 04-13-2008 12:44 PM

New Saturn Advertising Campaign to Highlight Aura, Outlook, and Vue Models
 
A new feeditems entry has been added:

[drupal=2205]New Saturn Advertising Campaign to Highlight Aura, Outlook, and Vue Models[/drupal]

[quote]From MotorTrend.com: GM's Saturn car division is launching an all-new advertising campaign that it hopes will help give the brand a much-needed boost, reports Automotive News. The campaign, which set to debut in late April, will highlight the Aura, Outlook and Vue models and has been designed to help establish a more focused marketing vision for the brand.[/quote]

Tethys 04-13-2008 12:56 PM

Re: New Saturn Advertising Campaign to Highlight, Aura, Outlook, and Vue Models
 
Why leave the Astra and the Sky out? Why not cover the entire model range? I know the Sky's a "seasonal" vehicle unless you live in the Sun Belt, but Saturn needs all the advertising help it can get, and such PR would lend the Astra a boost too.

davidsky 04-13-2008 05:30 PM

Re: New Saturn Advertising Campaign to Highlight Aura, Outlook, and Vue Models
 
There aren't enough Astras to sell if they become popular

unkle bik 04-13-2008 09:57 PM

Re: New Saturn Advertising Campaign to Highlight, Aura, Outlook, and Vue Models
 
[QUOTE=Tethys;1233200]Why leave the Astra and the Sky out? Why not cover the entire model range? I know the Sky's a "seasonal" vehicle unless you live in the Sun Belt, but Saturn needs all the advertising help it can get, and such PR would lend the Astra a boost too.[/QUOTE]

See below:
[url]http://www.saturnfans.com/forums/showthread.php?t=116856[/url]

unkle bik 04-13-2008 09:58 PM

Re: New Saturn Advertising Campaign to Highlight Aura, Outlook, and Vue Models
 
[QUOTE=davidsky;1233286]There aren't enough Astras to sell if they become popular[/QUOTE]

You got figures?

davidsky 04-14-2008 11:19 AM

Re: New Saturn Advertising Campaign to Highlight Aura, Outlook, and Vue Models
 
[QUOTE=unkle bik;1233432]You got figures?[/QUOTE]
No but I think they only have 20K or so to sell in the US all year. Remember they need 400K or so to sell throughout Europe.


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