Video: Saturn Featured on Lifetime TV's Morning Show "The Balancing Act"

From the Balancing Act: If shopping for a vehicle strikes fear in your heart, we've got a story that puts you in the drivers seat! This segment focuses on one brand that takes customer service and the retail experience to the next level. Kim McGill, Director of Advertising and Promotions at Saturn, talks about the Saturn retail experience. The episode also features a testimonial from Saturn owner Mary Hague-Rogers about buying her Vue at a Florida retailer.

Source: The Balancing Act

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Reminder: Check Out GMbeat.com for a Look at What Was Going to be the Future of SaturnFans.com

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It's been more than three years since General Motors announced it was shuttering its "different kind of car" division. At the time, Roger Penske was attempting to purchase the brand and possibly stock it with cars sourced from plants in the US, South Korea, Mexico, or even Europe. Ultimately Mr. Penske couldn't get a deal done within GM's tight timeframes and Saturn was closed. While frantically attempting to keep up with rumors swirling around Saturn that fateful year, I made a decision to rethink the way I was collecting and reporting the news. In the midst of all the uncertainty surrounding Saturn, I began to draw up plans for new and improved version of SaturnFans.com that could not only help visitors track what Saturn news was happening, but where it was happening as it was happening.