Saturn’s Sad Story Nears an End

David Welch from Business Week: The long, sad saga of Saturn is finally over. The once-hot General Motors division that began with a bang 19 years ago is now headed into oblivion after a deal to sell it to retailer Penske Automotive Group fell apart on September 30. The chain of auto dealerships released a statement saying it couldn't find a source to manufacture new car models after 2011, when GM was scheduled to cease production of the existing Saturn models. In an interview in early August, GM CEO Frederick A. "Fritz" Henderson said the decision to sell Saturn was aimed at taking care of longtime dealers. It wasn't about a business strategy for GM. When asked if he was handing a rival carmaker a strong retail chain that could take market share from GM, Henderson replied, "We're not going to make it easy for them."

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Enter to Win: 25th Anniversary Bon Jovi Saturn Outlook Sweepstakes

Bon Jovi Sweepstakes

Saturn and Bon Jovi are promoting a sweepstakes celebrating the 25th Anniversary of Bon Jovi. One winner will be chosen at random to receive a 2008 Saturn "Bon Jovi Special Edition" Outlook worth $54,945, along with Bon Jovi merchandise, including autographed Floyd Rose Guitar, past Concert Posters and Gold Plated LP's, and a selection of Bon Jovi Memorabilia and other Saturn goodies. The approximate retail value of merchandise is $2,959, bringing the grand total of the prize to be more than $57,000! So what are you waiting for? Head on over to ImSaturn to complete and submit the official entry form. All entries must be received by 11:59pm ET on September 15, 2008.