New Saturn Flagship Store in Danbury, Connecticut

New Saturn Flagship Store in Danbury, Connecticut

Saturn's new flagship store opened last month in Danbury, Connecticut. The retail facility features Saturn's next-generation retail design architecture and styling themes. The new look will eventually be adopted by all Saturn stores across the country. Inside, the Detroit News says the showrooms feature "lounge areas with flat TV screens, cappuccino makers and Internet access." Saturn of Danbury store owner Todd Ingersoll told that Saturn general manager, Jill Lajdziak, and GM vice president of sales, Mark LeNeve, "both came to the store with national media to launch the flagship store for the brand." You can view more photos of the store in the Saturn of Danbury photo gallery.

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Saturn to Enter Three New Market Segments by 2007


A recent J.D. Power study predicts Saturn will grow its market share in the United States by 0.65 of a percentage point over the next five years. The increase will reportedly come as a result of the launch of three all-new vehicles that will compete in market segments that will be new to Saturn. Reuters reports the study was presented to dealers prior to the NADA conference.