Michigan Business Review: Local Saturn Store Waiting to See Which of Several Suitors Will Buy the Brand

Saturn of Saginaw

Paul Wyche from the Michigan Business Review: The Great Lakes Bay Region's sole Saturn dealer sits – and waits. "That's about all we can do," said Pete Serra, owner and president of a Saturn dealership in Saginaw, as well as Flint. "In the beginning, a group of dealers may have been talking about buying the brand from GM, but we're talking about multiple big players now." In fact, General Motors has had to retain a former company adviser to help sift through the numerous suitors looking to purchase the brand founded in Serra believes that a "top tier manufacturer, probably one already producing cars in the U.S." is in the offing.

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