February 17th Preview? Lutz Tells Automotive News that Despite Good Cars, Saturn "Probably" Dies

Uncovering Our New Outlook

Jamie LaReau from Automotive News: Bob Lutz says GM's struggling Saturn brand probably won't survive. "My personal favorite would be to see Saturn survive and prosper," GM's vice chairman told Automotive News. "But frankly, the reality is that that is probably not going to be the outcome." He added: "We spent a huge bundle of money in giving Saturn an absolutely no-excuses product lineup, top to bottom. They had a better and fresher lineup than any GM division, and the sales just never materialized. So we have to act on that. It's our duty." New Jersey Saturn dealer Stuart Lasser took Lutz's comments as confirmation of his worst fears. "That really seals our fate," said Lasser, owner of Saturn of Denville, Saturn of Mount Olive and Saturn of Livingston. Lutz, who announced last week that he will retire by year end, said GM lacks the time or resources to help the brand make a comeback.

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Get Paid to be a Saturn Mystery Shopper

Private Detectives Needed for Saturn Mystery Shopper Program

Saturn general manager Jill Lajdziak wants your help building a more satisfying retail network. She's looking for dedicated owners to participate in a new "mystery shopper" program that's designed to provide the company with direct feedback about the level of service you receive at Saturn stores. Saturn owners will soon be getting an e-mail about the opportunity from Jill, but she'd like to give SaturnFans.com visitors first dibs on becoming a Saturn Mystery Shopper – well, Jill says that Saturn Business Analyst will actually be your title.