Powering the New Saturn

You can see it. You can feel it. It's evident in Cadillac's renaissance. And it's obvious in Chevrolet's current multi-product roll-out, one of the most ambitious launches in its history. Now, its about Saturn.

Saturn Aura Showcases New Styling Direction for Saturn Vehicles

With its European-influenced exterior and fun-to-drive character, the Saturn Aura concept provides a clear preview of how the Saturn design element can be applied to a sporty medium sedan.

New Saturn Names Revealed

A credible source has revealed to the names of three upcoming Saturn products: Signal, Evoke, and Outlook. Neither Saturn nor GM have officially confirmed the names, but a quick search of the U.S. Patent and Trademark Office's online database shows that Saturn has in fact registered trademarks for them.

Saturn Announces Upcoming Performance Line

Answering the performance desires of customers, Saturn is developing a series of performance vehicles and released an artist's conceptual rendering of a specially modified Ion quad coupe at the 2002 Specialty Equipment Market Association (SEMA) show in Las Vegas with production slated for 2004.

Saturn Revs for the Future with Performance-Oriented Products


Despite a lack of new product during the late 1990's, Saturn is working hard to re-establish itself as a 'different' manufacturer of class-leading, import-fighting vehicles. Unlike Saturn's first ten years when General Motors starved retailers of new product, Saturn's next ten years promise to be quite the opposite - a variety of exciting new models are planned for the future.

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Saturn Outlook 'Distinctively Different'

In the past, General Motors had a bad habit "badge-engineering" models in an effort to increase its economies of scale, as it minimized cost investments. While company officials would've liked to believe that different grill and trim treatments differentiated otherwise look-alike models, its customers weren't fooled.