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Powering the New Saturn

You can see it. You can feel it. It's evident in Cadillac's renaissance. And it's obvious in Chevrolet's current multi-product roll-out, one of the most ambitious launches in its history. Now, its about Saturn.

Saturn Aura Showcases New Styling Direction for Saturn Vehicles

With its European-influenced exterior and fun-to-drive character, the Saturn Aura concept provides a clear preview of how the Saturn design element can be applied to a sporty medium sedan.

New Saturn Names Revealed

A credible source has revealed to SaturnFans.com the names of three upcoming Saturn products: Signal, Evoke, and Outlook. Neither Saturn nor GM have officially confirmed the names, but a quick search of the U.S. Patent and Trademark Office's online database shows that Saturn has in fact registered trademarks for them.

Saturn Announces Upcoming Performance Line

Answering the performance desires of customers, Saturn is developing a series of performance vehicles and released an artist's conceptual rendering of a specially modified Ion quad coupe at the 2002 Specialty Equipment Market Association (SEMA) show in Las Vegas with production slated for 2004.

Saturn Revs for the Future with Performance-Oriented Products

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Despite a lack of new product during the late 1990's, Saturn is working hard to re-establish itself as a 'different' manufacturer of class-leading, import-fighting vehicles. Unlike Saturn's first ten years when General Motors starved retailers of new product, Saturn's next ten years promise to be quite the opposite - a variety of exciting new models are planned for the future.

Random Article from the SaturnFans.com Archives

Saturn Launches Ad Campaign to Reassure Customers

New Saturn Ad Screen Capture

It's only been a few hours since I first saw the new "We're Still Here" television ad, and the New York Times already has an indepth article about Saturn's brand-new campaign. The story not only discusses that particular ad, but it also takes a look at some of the other spots featuring retail store owners in Saturn's attempt to reassure customers that the brand is still in business.