What Does Saturn Have in Common with the Energizer Bunny?

Energizer Bunny

Mike Morrissey, from the Saturn Communications Team equated Saturns to the popular advertising character, the Energizer Bunny, in a blog written on ImSaturn.com yesterday. Why you may ask? Saturn discovered through a research study conducted by R.L. Polk that 83% of all of the Saturns ever sold in the United States are still actively registered. You may remember that nearly two weeks ago Saturn celebrated the sale of their 4 millionth vehicle in Traverse City, Michigan: a black three door Astra. Of those 4 million vehicles, 3.3 million of them are still in use. According to Mike, "There have always been plenty of reasons to by a Saturn – value, fuel economy, safety and the great retail experience, just to name a few. That kind of durability – 8 out of 10 still going strong – may be the best testament yet to the wisdom of buying a Saturn." What better way to conclude this post than by chanting the cheer that Saturn retailers has chanted to so many owners: "I say, I say, Saturn." Congratulations, Saturn!

Source: ImSaturn

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Poll: When You Request New Model Information from Saturn, How Would You Prefer to Receive it?

Tags:
Via e-mail, so we can help save trees
55% (117 votes)
On a USB drive, so I can keep all of my vehicle research in one place
10% (21 votes)
In the mail, because I want a hardcopy so I can turn pages
33% (71 votes)
Over the phone, I'd like to talk to a live person
2% (5 votes)
Total votes: 214