Another New Saturn Ad on Yahoo!

Another New Saturn Ad on Yahoo!

Last week, on June 11th to be more specific, Saturn once again "took over" the front page of Yahoo.com with an impressive, interactive advertisement promoting its 2008 lineup. Saturn's digital ads on Yahoo have evolved over the past few months, and this particular one is the best by far. In addition to showcasing the Astra, Aura, Outlook, Sky, and Vue, the ad let viewers easily access photos, information, video, and downloadable wallpaper. Take a look at some screenshots of the ad in its different stages, and then come back here to post your comments.

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Analyst Says Saturn Should Add Microvan to Lineup

Opel Meriva Concept

Jim Hall, managing director of 2953 Analytics, thinks Saturn should add a microvan – similiar to the Opel Meriva concept shown on the right – to its lineup. The Meriva was unveiled at the Geneva Auto Show this year. What do you think? Vote in the poll and then post your thoughts.