Another New Saturn Ad on Yahoo!

Another New Saturn Ad on Yahoo!

Last week, on June 11th to be more specific, Saturn once again "took over" the front page of Yahoo.com with an impressive, interactive advertisement promoting its 2008 lineup. Saturn's digital ads on Yahoo have evolved over the past few months, and this particular one is the best by far. In addition to showcasing the Astra, Aura, Outlook, Sky, and Vue, the ad let viewers easily access photos, information, video, and downloadable wallpaper. Take a look at some screenshots of the ad in its different stages, and then come back here to post your comments.

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Flashback Friday: 1994 Saturn Cycling Calendar

Flashback Friday: 1994 Saturn Cycling Calendar

Saturn has long been a big proponent of an active lifestyle. Today, you'll find Saturn supporting marathons all over the country, but years ago Saturn sponsored a cycling team. According to the 1994 Saturn Cycling Calendar (cover pictured above), the team originally "came together in 1992" and was made up of "a collection of young amateur cyclists from around the country." By then end of their first year in competition, the team "competed in more than 100 races and compiled 53 wins."