Saturn and Me: General Motors Loses a Customer


Allan Sloan from the Washington Post: Until last week I had been one of General Motors' most reliable customers for more than 15 years. But my relationship with GM ended the very day the company announced that it was closing its Saturn operation — something I learned when I came home from trading in my 2003 Saturn Vue for a new, spiffy 2010 SUV with an Asian nameplate. However, my decision to abandon GM had been made months earlier, after GM made it clear that it was going to drop Saturn. That meant GM was abandoning me and other Saturn owners by sticking us with "orphans" whose resale and trade-in values were greatly diminished. My wife and I bought five Saturns from 1992 through 2003, turning three of them over to our children, one of whom still drives hers. I liked the Saturns' reasonable price and being able to buy them — even our Vue SUV — with manual transmissions. I especially liked Saturn's famous no-price-haggling policy. I didn't have to worry about finding that I had overpaid and feeling stupid.

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Saturn Vue


The Vue is Saturn's entry into the highly competitive compact sport-utility segment. The Vue launched in December 2001 with a base price of $16,835.