Saturn S-Series One of the 10 Most Significant GM Cars of All Time

1991 Saturn SL2

Alex Taylor III, senior editor of Fortune magazine, recently compiled a list of the ten most significant cars in General Motors history. In chronological order, Saturn was cited as number 7. "Another GM effort to compete with the imports, Saturn represented a fresh start free of old encumbrances," he wrote. But "later it became a corporate orphan and languished for a decade until revived with products designed by Germany's Opel." His full list included the following: 1912 Cadillac, 1927 LaSalle, 1953 Corvette, '55 Chevy, 1959 Corvair, 1964 GTO, 1991 Saturn, 1996 EV1, 2008 Tahoe 2-Mode Hybrid, and the 2010 Volt.

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GM Readies New Ads, Deep Discounts to Clear Remaining Saturn Inventory

The Last Saturn Sale

Automotive News reports that General Motors is preparing what will likely be one last Saturn advertising campaign in an effort to sell the brand's last remaining 9,400 2008 and 2009 models. Susan Docherty, GM's newly appointed vice president of U.S. sales, told the trade publication that "starting next week, we'll have a print campaign which features that product. In the next 90 days, we'll have cleaned up that inventory. I'm not worried about it at all."