Flashback Friday: Saturn’s "Romance with Cars" Television Ad

Saturn's early television and print ads were quirky, offbeat spots that often focused more on the emotional side of owning a car, rather than talking about latest models from Saturn. But in a clever, indirect, and very effective manner those first ads were very much all about Saturn, and how owning a Saturn could make you feel. Take this commercial that aired in or around 1992.

Maybe it was the first time you saw your reflection in a hubcap, or the first time you sat in your Grandfather's lap in the driveway and pretended to steer. Whatever it was, it began our romance with cars. Something that was meant to get you from Point A to Point B became almost family, because you trusted what it was, how it was made, and deep down we still believed that some things would last forever. Isn't it time you felt that way again?

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GM Releases Names of New Crossover Sport Vans

General Motors announced the names of its four new crossover sport van (CSV) entries that will debut as 2005 models. Delivering an optimal blend of mid-van versatility with SUV-like attributes, the new models take the segment in a new direction and help GM compete across a broader range of the highly competitive people and cargo-carrying marketplace.