Flashback Friday: 1993 Saturn Shortage

Flashback Friday: 1993 Saturn Shortage

Back in the early days, Saturn was a bit of a phenomenon. As a new brand on the automotive landscape with a new way of doing business, folks came from miles around to check out their relatively unknown lineup of Tennessee-built plastic-bodied small cars. The trouble was that after kicking the tires and taking one for a spin around the block, customers usually wanted to buy one. Demand was so great in late 1992 that Saturn stores literally ran out of cars. "You'd think building 1,000 cars a day, we'd have enough to go around," wrote Saturn in a clever pamphlet handed out by retailers to help explain the shortage. "Some people who've ordered a 1993 Saturn may have to wait a bit. For that, we apologize." View the full pamphlet online here.

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2010 Saturn Preview: What Could Have Been, What Might Still Be...

Last month, General Motors announced that it would stop building Saturns when production of the brand's 2009 models ended later this year – unless, of course, Saturn is spun-off from GM and its new owners request GM to produce 2010 models for the brand's retailers to sell. With the sale of Saturn looking more and more likely, it is also looking more and more likely that GM will indeed build 2010 model year Saturns. Here's a look at what was in store for Saturn's 2010 model year – and what will likely be produced once Saturn is formally separated from GM.