Flashback Friday: 1993 Saturn Shortage

Flashback Friday: 1993 Saturn Shortage

Back in the early days, Saturn was a bit of a phenomenon. As a new brand on the automotive landscape with a new way of doing business, folks came from miles around to check out their relatively unknown lineup of Tennessee-built plastic-bodied small cars. The trouble was that after kicking the tires and taking one for a spin around the block, customers usually wanted to buy one. Demand was so great in late 1992 that Saturn stores literally ran out of cars. "You'd think building 1,000 cars a day, we'd have enough to go around," wrote Saturn in a clever pamphlet handed out by retailers to help explain the shortage. "Some people who've ordered a 1993 Saturn may have to wait a bit. For that, we apologize." View the full pamphlet online here.

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Debunking Myths About Detroit

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John McElroy from WardsAutos.com: The debate about bailing out Detroit's auto makers has hit a fever pitch. Everybody wants to weigh in with their opinion. The louder they rant, and the crazier their claims, the more coverage they get. There always are two sides to every argument, but this discussion shows how much misinformation, misperception and wrong-headed "facts" are being bandied about.