Classic Saturn Brochure Covers from 1991-99

In Saturn's early days, the company's brochures were always a little bit different from your "typical" vehicle brochures. In addition to showcasing that model year's new features, Saturn used the pages of its brochures to tell a story about what made its cars different. You'll notice how none of the brochures below even show a car on their covers. Saturn's original advertising agency, Hal Riney & Partners, managed to capture an essence of Saturn's personality and apply it to printed material year after year. Many people who missed out on Saturn's earliest days have asked to see what the early brochures were like.

Here's a look at Saturn's brochure covers from 1991-99.

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Penske Expresses Concern

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Roger Penske

Today it was confirmed that Roger Penske is indeed interested in Saturn. However, at this point it is only an "interest." He has not officially offered a proposal to GM. In a statement offered to the press, he expressed concern over General Motors' short deadline to sell off the brand. Earlier today, Detroit News reported that GM, under the advisement of S.J. Girsky & Co.