Outlook

Midday Update: Talks Resume Sunday Morning Between Delta Workers, GM

The Lansing State Journal reports this afternoon that union leaders at GM's Delta Township manufacturing plant in Michigan where the Saturn Outlook is made have and GM leaders have returned to the bargaining table.

UAW Strikes Outlook Crossover Plant

From AutoWeek: Production of General Motors' trio of hot-selling crossovers - the Saturn Outlook, Buick Enclave and GMC Acadia - skidded to a halt on Thursday morning when UAW hourly workers struck a GM plant near Lansing, Michigan.

Walkout at GM Stops Production of Popular Models

From USA Today: Union workers struck a General Motors plant in Delta Township, Michigan, Thursday that makes some of GM's most successful and important vehicles, and were preparing to strike today at a plant in Warren that makes transmissions for most GM models, including the award-winning Saturn Aura and Chevrolet Malibu.

Parts Strike Leaves Outlook Plant Short

From the Lansing State Journal: The General Motors' Lansing Delta Township plant is running out of parts to make hot-selling crossover vehicles because of a strike at Alliance Interiors. And it has forced the Detroit automaker to reduce production at the factory that makes the Buick Enclave, GMC Acadia, and Saturn Outlook.

If Ever There was a Car Company Living the Cinderella Story, It's Saturn

From the Pittsburgh Post-Gazette: After years of having a lineup that included cars so mediocre that Saturn was consigned to forlornly sitting by the automotive industry "fireplace" dreaming of the big dance, while the competition went to the ball and gathered admirers. Not any more.

More 2009 Saturn Model Year Information

2009 Saturn Sky

New information about Saturn's upcoming 2009 models was just released, and as a result, we now know what changes are in store for the '09 Outlook, Vue, and Sky. Information about the '09 Aura was posted towards the end of last month. As previously posted with the Aura, this information is subject to change prior to the start of production.

New Saturn Advertising Campaign to Highlight Aura, Outlook, and Vue Models

From MotorTrend.com: GM's Saturn car division is launching an all-new advertising campaign that it hopes will help give the brand a much-needed boost, reports Automotive News. The campaign, which set to debut in late April, will highlight the Aura, Outlook and Vue models and has been designed to help establish a more focused marketing vision for the brand.

Going Green at Lansing Saturn

From MiLife MiTimes: When rain falls upon the Lansing, Michigan plant where Saturn builds one of its models, they do something pretty noteworthy with the rainwater. They recycle it.

Automobile Magazine Advertising Supplement with Fold-out and Removable Poster

Automobile Magazine Advertising Supplement with Fold-out and Removable Poster

Virtually peruse through this beautifully produced multi-page Saturn full-line ad published by Automobile magazine in their April '08 issue. Look for the fold-out and removable poster-sized picture of a bright red 2008 Saturn Astra 3-door XR inside the last page.

New Low-Cost GM Hybrid System Previewed in Geneva, Will Debut in North America by 2010

General Motors Chairman and CEO Rick Wagoner

As another key element in its overall global strategy to improve fuel economy and reduce oil consumption and CO2 emissions, General Motors Chairman Rick Wagoner announced yesterday that GM will introduce a second-generation version of the GM Hybrid System with a new, more powerful lithium-ion battery.

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