It Could Be Time to Buy a Saturn

Saturn Aura XR at the Beach

Jessica Anderson from Kiplinger's Personal Finance: If you're in the market for a new car, GM's loss could be your gain. Saturn's dealers have until the end of October 2010 to close, now that a deal has fallen through to sell the car line to the Penske Automotive Group. But many showrooms could close by January because inventory is low. That means the sooner you shop, the better your choices. And there are good reasons to consider a Saturn. Its most popular models — the Aura midsize sedan, the Vue small crossover and the Outlook midsize crossover — all score well in Kiplinger's Personal Finance's rankings. The Aura XE was Kiplinger's Best New Car for the 2007 model year. According to TrueCar, an automotive-data company that tracks prices, the average transaction prices for Saturn's most popular models are within a few hundred dollars of invoice. The average discount from sticker price is close to $1,000 on these models. And more incentives are likely soon.

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Saturn to Offer Cashback Bonus in Addition to Special Employee Pricing on Remaining 2008 Vehicles

GM Employee Pricing Logo

Yesterday General Motors announced its "GM 100th Anniversary Sales Event," offering customers employee pricing on virtually its entire lineup of in stock and remaining 2008 model year vehicles - including Saturns. The sale will run from August 20 through September 2, 2008. In addition to the special pricing, sources tell that Saturn plans to offer cashback bonus incentives on top of the discounted employee pricing.