Going Green at Lansing Saturn

From MiLife MiTimes: When rain falls upon the Lansing, Michigan plant where Saturn builds one of its models, they do something pretty noteworthy with the rainwater. They recycle it.

Jill Lajdziak is rather proud. As the general manager and top executive of General Motors' Saturn division, she cites the recycling as an important example - but just one - of the company's overall approach to sustainability.

"We walk the talk," she says. "I think you build trust in the consumer's mind when you do that, and this brand has always done that. It's one thing to put green technology into your product," Lajdziak says. "It's another to also focus on the other elements that define green. I think today's consumer wants to buy from a company that thinks about environmental friendliness a little bit more holistically."

Click the link below to read the full story.

Random Article from the SaturnFans.com Archives

Saturn Mulls 300+ hp Aura Red Line

Tags:

Automotive News reports that Saturn is considering building a Red Line version of its upcoming Aura midsize car - compete with at least a 300 horsepower powerplant. "It makes sense to get there, and we're talking about proposals that could make it happen," Gene Stefanyshyn, the previous vehicle line executive for GM's Epsilon architecture told Automotive News.