General Motors Employee Pricing Sale Extended to September 30th; 2009 Aura, Outlook, and Sky Added to the Program

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General Motors announced today that the company will extend it's popular 100th anniversary employee pricing sale until the end of September. The sale "helped drive additional showroom traffic and our dealers are giving us some very enthusiastic feedback," said Mark LaNeve, vice president of GM North America Vehicle Sales, Service and Marketing. "We had our best sales month so far in 2008." As a result, he said GM "added 19 additional 2009 models to the eligible list of vehicles because our 2008 stock on dealer lots is rapidly disappearing." Among the 2009 models added today were the Saturn Aura sedan, Outlook crossover, and Sky roadster. All 2008 of Saturn's models were that were previously part of the employee pricing and cash back promotion are still included, but sources tell SaturnFans.com that the '08 Outlook will now be available with $1000 incentive.

Check Saturn's website for specific pricing information.

In addition, incentives have been added through September 30th for customers who currently lease a vehicle. All current lessees (GM or competitor) with leases ending on or before January 3, 2009 will receive purchase bonus cash towards a new GM vehicle. This additional purchase bonus cash will not be restricted to GMAC or Chase customers and it can be combined with other cash offers. All 2008 model year Saturns will receive $2,000 cash back in addition to current offers; discounts on 2009 vehicles will vary by model. Consult your retailer for additional details.

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It's been more than three years since General Motors announced it was shuttering its "different kind of car" division. At the time, Roger Penske was attempting to purchase the brand and possibly stock it with cars sourced from plants in the US, South Korea, Mexico, or even Europe. Ultimately Mr. Penske couldn't get a deal done within GM's tight timeframes and Saturn was closed. While frantically attempting to keep up with rumors swirling around Saturn that fateful year, I made a decision to rethink the way I was collecting and reporting the news. In the midst of all the uncertainty surrounding Saturn, I began to draw up plans for new and improved version of SaturnFans.com that could not only help visitors track what Saturn news was happening, but where it was happening as it was happening.